A few weeks ago I was getting off a train when I saw a rather odd advert – a picture of a pair of eyes peering sneakily to the side and text advising tax evaders that the government is coming for them. I guess this was the precursor to the government PR campaign against offshore tax evaders unveiled on the Guardian website today.
If you’re evading tax, you probably know the risk you’re taking. And instead of providing resources for the tiny team tasked with chasing down this money, or closing some of the UK’s own tax havens, the government rolls out a poster campaing.
As with the immigration PR campaign, they’re not talking to the tax evaders, the government is telling the rest of us that they’re working on it. I wish they’d just direct the money to chasing people down.
Here’s a slogan: Just enforce the law.